We took over Paddy’s Pub in Brixton for the SIRENS single promotional pop-up for Skepta and Finessekidd.
I served as the production manager, overseeing on the day pre-production and the live event, managing the schedule of activities and DJs, looking after talent hospitality, distribution of posters, menus, decor and branded merch around the venue, hosting and managed the social team and running the main activity of the night.
The cocktail menu featured a personalised menu with drinks names on theme and the T-shirts featured different lyric quotes from the song.
In the spirit of the line from the single “You can get a punch from Ireland!” Hardhitters brought out a SIRENS branded boxing machine - Skepta set the high score and wagered a cash prize to beat his score - TRULY the best competition I’ve watched and scored in a while!
The competition was proceeded by an exclusive performance of the single. I wrapped the night hosting the awards give away to the highest scorers from the competition, which was followed by a final DJ set to wrap the night.
Footage from IG @hardhitterzuk and @skeptaarchive
